Cliffs is actively involved in a variety of programs and initiatives to establish relationships and support activities that are of benefit to the communities in which the company operates.


In 2009, Cliffs and the Western Australian Department of Environment and Conservation (DEC) entered into a voluntary agreement with the aim of improving the knowledge base and on-ground capacity for the management of the natural environment in the region surrounding Cliffs’ mining and exploration programs in the northern Yilgarn.

Cliffs contributed AU$2.485 million plus in-kind assistance over a three-year period. The project encompasses Indigenous training and employment, leading to improved land management, regional flora, fauna and bushfire management.

This initiative has been highly successful in meeting its aims, and is a ground-breaking example of a how industry, Government and stakeholders can work together to achieve a common goal. The project is a potential model for corporate involvement in land and biodiversity management wherever similar issues and opportunities exist.

Work Experience Programs

Western Australia’s mining and petroleum industry currently employs more than 87,000 people, and is valued at $101.2 billion. With WA requiring an additional 33,000 skilled and semi-skilled workers to maintain current production and meet future industry growth over the next few years, now is the time for students to follow a career path into one of the best-paid industries in Australia.

Cliffs has supported work training experience for high school students for a number of years, knowing that the steady stream of young people learning about the company and the iron ore mining industry may be the people that take the company and the industry forward in the future. We host Esperance Senior High School and Southern Cross District High School students at our operations to introduce them to a myriad of mining people and activities.

Students learn about some of the processes involved in mining iron ore, environmental responsibilities, timelines and deadlines, meeting customer needs and the importance of safety. They are exposed to duties performed by both skilled and semi-skilled employees across a range of tasks.

Kanyana Sponsorship Agreement

Cliffs entered into a Sponsorship Agreement with Kanyana Wildlife Rehabilitation Centre, a not-for-profit organisation committed to the protection and welfare of native wildlife. Run entirely by volunteers, Kanyana have demonstrated over many years their commitment and success at rehabilitating sick, injured, orphaned and displaced wildlife.

Kanyana is the first port of call for any injured animal found at our operations. If the animal cannot be cared for by Kanyana, Kanyana ensures it is passed onto the most suitable rehabilitator for that species. With Kanyana’s support, Cliffs can achieve the best possible outcome for sick or injured wildlife.

Community Perennial Seedling Initiative

The Shire of Yilgarn currently provides Saltbush and Tagasaste seedlings to farmers through their ‘Perennial Seedling Program’, but at a cost of several thousand dollars to the Shire. Cliffs and the Southern Cross community took a proactive approach to tackling salinity and erosion by kicking off a project to grow saltbush (Atriplex nummularia) seedlings. Seeds from our Koolyanobbing mine site are propagated at the Southern Cross District High School to be given to local farmers.

The additional seedlings propagated at the school reduce the numbers of seedlings needing to be purchased by the Shire, saving money or allowing more farmers to take part in the initiative.

Working with the students has been a great opportunity for the Cliffs team to share their knowledge about saltbush and other native plants, and hopefully inspire some future scientists or botanists.

Variety-Telethon Speech and Hearing Children’s Earbus

The mobile ear clinic operated by the Telethon Speech and Hearing Centre and is aimed at assisting children who are sick and disadvantaged across the Goldfields region. A three-year Sponsorship Agreement between Cliffs and Variety WA assisted with covering the capital and operational costs of the Goldfields Children’s Earbus Program. This support will make a significant difference to the lives of many children living in the Goldfields by providing free hearing and middle year health screening and treatment.

Shire of Yilgarn Tree Planting Initiative

Our involvement with revegetation in Southern Cross highlights our commitment to the core value of Environmental Stewardship. Cliffs, along with the Shire of Yilgarn and local local school students worked collaboratively to improve the appearance of the community’s parks and reserves, improve wildlife corridors and preserve the environment for future generations.

In addition to providing funding for the seedlings, Cliffs' environmental team provided education to local school students on native plants and animals and the importance of creating wildlife corridors. Cliffs hopes both students and Southern Cross residents alike develop a greater appreciation for our environment and contribute immensely to making Southern Cross a greener place to live.

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